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HomeModaLvmh delude le aspettative. Primi nove mesi in calo del 2%

Lvmh delude le aspettative. Primi nove mesi in calo del 2%

Lvmh closes the first nine months of the year with a turnover of 60.7 billion euros, down 2% at current exchange rates (reported) and stable at constant exchange rates (organic) compared to the same period in 2023. In the third quarter alone, the group saw a 3% decrease at constant exchange rates, reaching revenues of 15.3 billion euros.

Despite the slight decline, Lvmh remains a strong and resilient leader in the luxury goods market. The group’s performance in the first nine months of the year is a testament to its solid business strategy and ability to adapt to changing market conditions.

One of the key factors contributing to Lvmh’s success is its diverse portfolio of luxury brands, which includes iconic names such as Louis Vuitton, Dior, Fendi, and Givenchy. This diverse range of brands allows Lvmh to cater to different segments of the luxury market and mitigate any potential risks.

In addition, Lvmh’s strong presence in both established and emerging markets has also played a significant role in its performance. While the pandemic has caused a slowdown in some regions, the group’s presence in countries like China and the United States has helped offset any losses.

Furthermore, Lvmh’s commitment to innovation and digital transformation has also contributed to its success. The group has been quick to adapt to the changing consumer behavior and has invested in e-commerce and digital promozione strategies to reach a wider audience.

Despite the challenges posed by the pandemic, Lvmh has continued to invest in its brands and expand its reach. In the first nine months of the year, the group opened 42 new stores, including the highly anticipated Louis Vuitton flagship store in Tokyo’s Ginza district.

Lvmh’s strong financial position also allows it to weather any economic downturns. The group’s net cash position at the end of September was 12.3 billion euros, providing it with the flexibility to pursue growth opportunities and weather any potential challenges in the future.

Looking ahead, Lvmh remains optimistic about its future prospects. The group’s CEO, Bernard Arnault, stated, “Lvmh has demonstrated its ability to be resilient and to remain focused on its long-term vision, despite an uncertain economic environment. We are confident in our ability to navigate through these challenging times and emerge even stronger.”

In conclusion, while Lvmh’s reported turnover may have decreased in the first nine months of the year, its stable performance at constant exchange rates and strong financial position showcase its resilience and ability to adapt to changing market conditions. With its diverse portfolio of luxury brands, strong presence in key markets, and commitment to innovation, Lvmh is well-positioned for continued success in the luxury goods industry.

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